minimal effort, maximum effect
There are makeovers and there are makeovers. Some, the dramatic tv variety, create a glamorous event-ready look while never letting the made-over person see herself in the mirror until the final reveal. I always worry that the happy recipient won’t have a clue how to recreate her amazing face when she’s home alone with her tote bag full of new cosmetics. What good is an over-the-top makeover if it only benefits you for one day?
My kind of makeover is pretty much at the other end of the spectrum, aiming for an easy-to-do soft daytime look that can be amped up a little for evening when needed. And we use only natural, mineral-based cosmetics.
Clients usually watch every step in the mirror, asking lots of questions and interacting in color choices as we go along. If they want it to be a lesson, I’m happy to explain what I’m doing. If they are already well-practiced with their own makeup art, we often dialogue about products, colors and application tools for fine-tuning their cosmetics and skin care routine
Always the objective is for them to be happily self-sufficient, able to accomplish the application on a daily basis in their personal window of time they have in the morning. This is where the word minimal is elevated to utmost importance.
Here is a 9-step ( approx. 9-minute) mineral makeup app. that easily becomes a quick second-nature routine:
1- concealer—powder or cream, dot on blemishes/spots & blend
2- foundation—liquid or loose minerals, one or two light layers
3-eyeshadow—a light underbrow highlight & earthtone lid color
4- eyeliner—pencil or wet-brush powder, close to lash line
5- brow color—light fill-in w/ shade same or lighter than brows
6-mascara− good ingredient variety that needs only one coat
7-blush/bronzer—brush on lightly to accent cheek bones
8- lip liner—a light line to match lip color
9- lip color—shade slightly darker then natural color of your lips
Assuming you are using all the right colors for your skin tone, this sequence can really max your look with a minimum of time. For ultra-minimalists or the severely time-crunched, try a short-but-powerful 5-step version with concealer, foundation, brow color, mascara and lip color.
You can see a YouTube video that shows me describing some of these steps during a mineral makeover. Thanks to wonderful client-model Anna Tate and my husband, Martin Brossman, for his great video editing!
Need a jump start for your own makeup routine? Come in for our February Valentine special, a free mineral makeover with a cosmetics purchase of $30 or more at Nature’s Face makeup and skincare studio in Raleigh, NC.
If there were a contest for the world’s best mineral makeup brushes, my vote would go to the good looking, earth-friendly brushes by ecotools™. These little works of art embody everything I ever wanted in a brush–at a refreshing low price!
Almost every woman I meet at social and business events has tried mineral cosmetics. I know because when they find out what I do, they quickly tell me, “I already use mineral makeup.” Maybe they are trying to relate to me, or maybe they are afraid I’m going to pull some makeup out of my purse and try to sell it to them. (Future contacts, please have no fear—I’m totally non-pushy—and besides, I couldn’t fit the 42 shades I carry in my purse. ) The funny thing is, for a lot of the self-proclaimed mineral wearers I have met, I incorrectly guessed that they were wearing traditional foundation since I didn’t see any spark of the candlelight glow that makes minerals so delightful. (And, I admit it, I secretly wished I could get them into my chair!)
moderate pricing
A middle-aged woman sat down nervously in the tall director’s chair at the natural food store where I was doing mineral makeovers. “How do you clean your brushes?” she asked. I explained my almost-obsessive method that includes many steps of sanitation plus clean brushes for each client. She visibly relaxed, telling me that all her life she had wanted to have a makeover like she observed in stores, but the possibility of lurking germs had always stopped her. Was she overly-phobic or really smart?